Why your favorite YouTube channels look more and more like cable TV

Hot Ones. Source: YouTube

Peruse through the early videos of the most popular YouTube channels and you’ll find an eclectic mix of formats and subject matter, with nearly all the videos clocking in at less than six minutes. Take BuzzFeed’s flagship YouTube channel as an example. Some of its initial videos, published six years ago, include a two-minute compilation of old stock photos; a one minute, 43…

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