May 6, 2020
Charles Hoskinson on Promoting Cardano and the Future Army of Marketers
By Marko Vidrih on The Capital
Charles Hoskinson, the CEO of IOHK who is also a co-founder of Ethereum, talked about the marketing strategy for developing the blockchain project.
Hoskinson said that Cardano should have the largest army of marketers and that he is just implementing the appropriate strategies.
According to Hoskinson, the month of May will be very intriguing for the coin, since all discussions, blog posts, videos and software are aimed at supporting Shelley’s network update.
Hoskinson explained that the best days for Cardano are approaching and that the blockchain of its network will work faster, smarter and more stable compared to other projects.
The CEO even stated that Cardano is growing faster than COVID-19.
When asked about aggressive marketing, Hoskinson stated that a successful marketing plan requires some effort.
According to him, “simplicity is the highest elegance”, and this is what will help equip the crypto community with “right facts” and convey a “good word” to people.
It seems that the CEO of Cardano had in mind that developers are achieving such “simplicity” of using this cryptocurrency that users can turn into a huge army of marketers promoting it.
Hoskinson explained that many people are looking at the price of Cardano on Coinmarketcap and are waiting for “when will the cryptocurrency grow about 10 times.” Such an approach, in his opinion, is counterproductive.
Many people, according to him, are only ready to “weld up” on cryptocurrencies and dump them, looking for only profit and moving from one coin to another. These people, according to Charles Hoskinson, do not want to be “technology evangelists,” because they would not want to be responsible for the social consequences of their actions.
Author: Marko Vidrih
Featured image credit: YouTube
