Elon Musk says Twitter at ‘roughly break-even’ after ‘quite painful’ ownership
Elon Musk, the billionaire entrepreneur and CEO of companies such as SpaceX and Tesla, made headlines once again with his recent statements about Twitter. In an interview with the BBC on Twitter Spaces, Musk revealed that Twitter is “roughly breaking even” and that advertisers are returning to the platform following his takeover of the social media site. He also addressed the criticism he’s faced recently, admitting that it has been “rough”. In this article, we’ll take a closer look at Musk’s comments about Twitter and what they mean for the future of the platform.
Twitter’s Financial Performance
Musk’s statement that Twitter is “roughly breaking even” is significant for several reasons. First and foremost, it indicates that the platform’s financial performance has improved since he became involved with it. Prior to Musk’s involvement, Twitter was struggling to generate revenue and had even been losing money. This led to concerns about the long-term viability of the platform, and some analysts speculated that it might eventually be forced to shut down.
However, Musk’s involvement appears to have turned things around. While Twitter has not released any official financial figures since Musk’s takeover, his comments suggest that the platform is…