Photo by Amy Humphries on Unsplash

The Caring Network Company

The type of organization I am growing

Manuel Küblböck
Jan 27 · 3 min read

On the basis of what I value and my personal goals and through the work I do with companies, I am growing caring network companies that are based on both-and thinking.

What I mean with caring

An organization where each of us cares.

  1. About and for the organization. Its mission and the customers it serves. Its impact on all stakeholders.
  2. About and for each other. Our interactions and relationships. Each others well-being.
  3. About and for ourselves. Our own personal and professional development. Our own well-being.

Caring about these organisms means that they matter to us. They are important in our lives. They have substance. They are not separate from us. They are part of who we are.

Caring for these organisms means that we tend to them. We nurture their well-being and development. We apply our minds and energy to them. They are part of what we do.

What I mean with network

An organization that is structured as networks.

  1. Of people that form teams with consciously co-designed goals, roles, and norms.
  2. Of teams that form companies around shared missions and values.
  3. Of companies that form communities around a shared ideology and memes.

Being a network means to recognize its nodes as autonomous agents that create value through their self-organized cooperation. Value that is more than the sum of its parts.

Being a network means to recognize that its emerging collective intelligence is determined by the quality of the nodes’ interactions just as much as by the quality of the nodes themselves.

What I mean with company

A group of companions that satisfy needs.

  1. Of customers. Through the value its service creates. Through the impact, it has on their lives.
  2. Of workers. Through the motivation its mission instills. Through the fulfillment the pursuit of its purpose creates.
  3. Of the company. Through the change it effects in the world. Through the difference it makes.

When workers partake in ownership and governance of the company while at the same time being customers of the company’s service, these roles and their needs blend into one. This aligns incentives and favors win-win situations.

Satisfying needs is made possible when we make effective use of emotions and empathy. When we understand and communicate our needs. When we listen with curiosity and compassion.

Both and

The result is an organization where we both cooperate and compete to grow beyond our comfort zones. An organization that both respects all perspectives and leverages leadership to be effective. An organization where we are both autonomous and aligned on what we want. An organization where we both care for each other and hold each other to account. An organization that has impact by both pursuing a purpose and making a profit.

In my mental models, I try to pragmatically synthesize what works in both traditional and new ways of working. Writing is both how I communicate my mental models and how I crystalize them. My writing is exploratory and evolving over time. My hope is to revise this post over the next few months with newly gained clarity. To support this, I very much appreciate your feedback. Be it a critique, uncovered blind spots, different perspectives, or agreement.

The Caring Network Company

An organization where each of us cares about and for the organization, each other, and ourselves; that is structured as networks of people that form teams, companies, and communities; that satisfy needs of customers, workers, and the company.

 by the author.

Manuel Küblböck

Written by

Org design & transformation, Agile and Lean practitioner, web fanboy, ski tourer, coffee snob.

The Caring Network Company

An organization where each of us cares about and for the organization, each other, and ourselves; that is structured as networks of people that form teams, companies, and communities; that satisfy needs of customers, workers, and the company.

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