Fifteen Minutes of Fame

Ilexa Yardley
The Circular Theory
2 min readMar 11, 2018

Technological entertainment: Zero and one is X and Y.

Stormy, but reliable, media coverage (zero and one is X and Y).

Zero and one is X and Y. Meaning, everyone’s a (movie) star. Sexy, sexual, and, potentially, famous. So, this explains the universal ‘fifteen minutes of fame.’ Virtual, and, real.

Post a photo. With a name. Tie it to someone famous. Add a scandal. Add in sex. Voila. There you have it. Stormy, but reliable, media coverage. Fame and entertainment (zero and one) (potential and real) for everyone.

Every person sees himself-herself as, on some level, famous. Sees himself-herself as the hero-heroine of some archetypical narrative. Seeks to make this heroic-personal-myth known to the public in one way or another.

Turning a ‘story’ into a ‘monetization mechanism.’ A symbolic mechanism (that must conserve a circle). Entertaining everyone. Surprising no one. (Conserving sex, finance, media, fame, fortune, in the process) (as a process).

Proving the number ‘two’ is, actually, the number ‘one.’ And, always, vice versa. Meaning, what goes around, comes around, and, always, vice versa. Distributing the reward, and, also the punishment, for fame, evenly, 50–50.

It looks like this:

Circular relationship of media and money. Fame and fortune. Reward and punishment. (Zero and one.)

This is funny to watch and it explains why you cannot pry people away from their smartphones. Media is involved in everything (X symbolizes Y) (everything symbolizes sex), explaining how everyone, eventually, experiences (at least, at most) ‘fifteen minutes of fame.’

Why, it is as enjoyable to observe as it is to be observed. Including all that comes with an observation, positive, and negative. 50–50.

Conservation of the circle is the core dynamic in nature.

https://www.amazon.com/Circular-Theory-Ilexa-Yardley/dp/0972575626

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