MERCHANDISING TRENDS
High Selling Merchandising Trends in 2024.
And the winner is…🥁
Merchandising in the entertainment industry has lacked originality until recently.
A new Creators’ merchandise trend has emerged, and fans are making their own.
Fans are crafting lucrative stores inspired by cultural trends.
Fans generate income by utilizing artists’ reputations through photographs of album covers and artists’ pictures.
Is it legal? Not sure.
If you do have some intellectual property knowledge, we would love to hear from you about it.
One thing is sure, though. The demand is massive, especially in the entertainment industry:
The global market for Licensed Merchandise is projected to reach a revised size of US$489.8 Billion by 2030 , according to Yahoo Finance
Here is a curation of the best-selling merch shops we found.
Disclaimer: There are Sovrn affiliate links in the article and if you buy something, we’ll get a commission at no extra cost to you. This content is free, and by using these links, you’ll be supporting the work needed to sustain article production
#1. Book-Inspired Polaroids
MoonArtStudiosCo: 28k sales in 3 years.
This creator surfs on TikTok book recommendations and sells digital prints featuring her pictures.
Averaging to 2€ per print, these book-inspired polaroids are minimalist and artsy. Perfect as a phone case, scrapbooking or keeping a collection of the books you’ve read.
Merch encouraging culture? We love it.
#2. Harry Styles Mug
DoodleGiftShop: 50K sales in 3 years.
Here is the merchandising secret recipe:
An everyday item
+
A relatable song quote (preferably from an artist currently touring or trending top charts.)
And here you have a steady source of income. Simple.
#3. Celebrity Masks
FunkyBunkyMasks: 17K sales in 3 years.
The weirdest — and our favourites: Celebrity Party Masks!
A football match, an intimate fantasy or a Halloween party to go to? Put on your favourite celebrity’s face.
Beware, it can get spooky with these masks, such as the Tina Turner face mask available on Etsy. RIP Tina. 🕊️
#4. Spotify Couples Keyring
MemoriesMadeLimited: 11k sales in 2 years.
This one is a perfect gift for music lovers. Pick your favourite song and personalise a keychain to share the other half with a loved one.
Nothing’s more moving than a memory attached to a song. — Break On Through
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#5. Foo Fighters Air Freshener
GiftByElls: 42k sales in 4 years.
Who knew there was a market for David Grohl’s printed face over lavender-scented cardboard?
Not only it is funny, but undeniably profitable. This quirky air freshener wins it all.
42k sales in 4 years = approx. 10k sales per year.
10k sales x 7 euros/freshener = approx. 70K year.
#6. Embroidered Concert Wristband
RevereeStore: 1.3k Sales in 2 years.
Embroidered items are of high quality and cute.
When it carries a love message, it is even cuter.
Moral of the story:
You don’t have to wait to be a global star to sell your merch.
