The Core Message
Published in

The Core Message

用對的語言,說給對的人聽:看蕭美琴的 ALEC 演講

Image Source: HK01

連開頭都跟傳統台灣官員不一樣

講「對的字」,給對的聽眾

掌控敘事 (Narrative)

引用對方可以體會的經歷

By the way…

One Last Point: Speaking Their Language

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Communication strategy & tips for anyone who wishes to win allies, inspire teams, and raise funding

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Andrew Yang

Former presidential speechwriter. Now helping CEOs and founders tell better stories. Co-founder of Presentality