Reflection post about week [Acquisition experiment II, demos, burn rate]

What was it like to continue acquisition?

Acquisition experiment part two is more challenge and harder than part one. From part one, we learned that we need to find out why we are unique to our customers. In part two, we are more focusing on shaping out a clear MVP for both users and customers. We refined our landing pages with updated MVP ideas. The next step is to reach out to more users and customers by expanding channels.

We also ran a low-fi prototype experiment with users and found not only the experience of quick arrangement is essential but also the experience before they got to the arrangement point, like selecting a satisfying restaurant base on what they want to eat. It is a different experience when we talk with participants with a low-fi prototype. Participants can better reflect on their current experience and give us lots of insights that we never noticed before. People would like to have a collaborative experience and think about what to order before they get inside the restaurant.

What was it like to make a demo video for your product?

The demo video not only can give our target group a clear vision of what we are doing but also help the team structured out what is our product looks like now. For the next step, we will polish the story and make sure it delivers the correct and precise information to our users.

How did you calculate your burn rate?

I calculated my burn rate base on the necessary spends like housing, transit, food, etc.

What are you most concerned about as we move toward the finish line?

The main concern is acquisitions. We need to expand our channels to deliver our ideas, also revise and test the MVP at the same time. We are so excited and want to listen more from our users and customers.