The Daily Cuppa
Published in

The Daily Cuppa

I’m not embarrassed to shop at a store with the kinky name Piggly Wiggly.

pigglywiggly.net

My New York friends laugh when I say that I buy my groceries at the Piggly Wiggly. But “the Pig” is part of a much-loved group of more than 500 stores, mostly in the South and Midwest.

Founded in 1916, Piggly Wiggly was the first chain to let customers select their own items and take them in carts to a cashier (before that, you had to give a clerk a list). In my town, the Pig has lower…

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Janice Harayda

Critic, novelist, award-winning journalist. Former book editor of the Plain Dealer and book columnist for Glamour. Words in NYT, WSJ, and other major media.