The Paradox of Cheapness
“The cheap option is often the most expensive in the long run.”(sahilbloom.com)
We feel smart when we buy something cheap like buying a product priced at $10 for $9.99.
Cheapness comes with an intangible price tag, which is poor quality and low durability. A cheap product breaks down sooner imposing additional costs for repair and replacement.
Will anyone buy a cheap aircraft, a cheap parachute or a cheap life jacket?
A higher price is not a guarantor of quality, however.
Our fondness for cheapness also extends to non-monetary aspects of life.
People seek ‘cheap’ publicity. Some employees have a ‘cheap’ work ethic.
Cheapness is basically a shortcut.
There are no ‘cheap’ strategies or shortcuts to becoming an athlete or a chess grandmaster.
There are no hacks to building quality, long-lasting relationships,
Cheapness extracts a heavy price down the line.