Writing the perfect problem statement for UX research
How to choose the right sentence structure
UX research starts with an entry point. To gather data, we need a problem statement. A statement can be a hypothesis, or a business idea, an improvement statement, or any nugget of an entrepreneurial spark.
UX research is a process. It comprises data discovery and data analysis. Without such data, a product cannot be designed, let alone be implemented.
A problem statement serves as a catalyst to ignite the process of data gathering
Often, we dream up ideas, and ideas come and go. What if I could sell my own products? What if I had a business with multiple income streams?
And more so… How would I start such an enterprise? What is needed from me? How can I turn the idea of crafting my own product into a much needed item that customers will buy?
To create a starting point and to capture such an idea, we need to write an Initial Problem Statement (IPS).
An Initial Problem Statement is a concise…