Small Business Tips
Freelancing Tips — Networking
How to build a business network
Networks help you build your business
You’re a freelancer. You need projects, but you can’t run to advertising on a billboard in Times Square. And even if you could 99.999% of the people who saw it would not be interested in your service.
Well, maybe. You might be a hooker. But then, you’d just loiter on the corner until you saw a blue-and-white. Personal services. Hmm…
As a freelancer, you can and should build relationships and connections with other professionals. Networking is an important activity for everyone in business; it helps keep your clients happy and it enhances your reputation as a professional who gets things done well.
These are just a few pointers for you, to get you thinking about building your network.
How do you network?
What’s the best way to go about building these connections? Let’s look at channels you can use to network, the people you should network with, and what’s in it for them — and you.
There are two purposes:
- increase your direct exposure to prospective clients (and we’re not in Times Square now).