Freelancing
The Trial Close Lives On
Even a freelancer has to ask for the order. Here’s a technique to make you feel more comfortable with closing the deal
Closing a sale is the objective of the sales process (I’ll ignore ethical issues about suitability for purpose here).
Freelancers need to sell too
You maybe a freelancer working online as I am and have been for many years. Nowadays your sales meetings with prospective clients may well be on Zoom, Skype or other online channel.
You’ve sent your proposal and resume, maybe even done an online presentation. But you have to close the sale.
Many freelancers feel uncomfortable asking directly for an order and there are ways to soften this process and actually help build a relationship with a prospective client.
Trial closing is one technique that can move things along without feeling like you’re a salesperson trying to meet a target.
But you are and nobody else is going to ask for the order for you
Getting that commitment
With a trial close, you may ask a buyer open-ended questions that suggest the idea of closing. It will often flush…