The role of Testimonials in Onboarding
Accepting an offer is not the final process, we are still looking for more. We are looking for validation. Similar to the post-purchase dissonance we feel after we make a purchase of something substantial.
Similarly, post offer acceptance we need validation that we have made the right choice. The right choice as a next step in our careers.
And, this is where Employee Testimonials can make a difference. Someone I can relate to at my level, perhaps at the same stage in career and who I would most definitely consider my peer.
Employee Testimonials are a very powerful way to reduce that dissonance in every new hire and a powerful sales strategy for your organization. Make it a vital part of your Onboarding strategy, today!
After all, as HR executives — always be closing!
FAIR WARNING: The following video has many expletives :)