The fourth ENS team interview is with Becca Liebert, our designer who is still relatively new to the blockchain scene. Interesting to see her take on the Ethereum community and blockchain in general from the eyes of a normal person who is not in the crypto rabbit hole (yet).
Hi, Becca. Can you let me know a bit more about your background?
I’m a Graphic Designer from New York, focusing on UI and art direction. I’ve been freelancing remotely for about two years now, but in the past I was working as a contract designer at Apple, and before that, as a senior designer at Huge Inc.
Can you let me know how you got into Ethereum and ENS?
I was connected to ENS through a friend of a friend — it was really a chance situation. I’ve been curious about the blockchain space, so it’s been all together really interesting (and sometimes over my head haha).
You are relatively new into this whole blockchain space. Tell us about your impression of this community.
So far I’m intrigued by everything I’m learning. I definitely see the benefits of the technology, and I’m happy to have some small part in this wave into the future.
What is your current focus in terms of ENS development?
I’ve been focusing both on developing the visual language/brand identity of ENS as a whole, and on creating a streamlined and sophisticated UI for the ENS webapp.
While you are designing ENS, did you notice any difference compared to working on non blockchain related projects?
Yes, definitely. This is my first time working on a Blockchain project, and the biggest learning curve has been gaining a base knowledge of the language surrounding the space. Another big difference, in comparison to other projects, is generally the leadership feels flatter. Things function more in a democratic fashion — everyone has a say in all parts of the project.
Are there any online resources you referred a lot when you are getting into this space?
When you are not working on ENS, what do you do?
I’m a huge music junkie. I’m constantly searching for new music, making way too many playlists, going to concerts, writing songs, and most recently, I taught myself some basics of music production. I released my first self-produced EP this year actually — it’s called Drawing Circles, under the artist name BECS.
Becca has been bringing lots of experience from her design background and we need more people like her to get into our Ethereum ecosystem.