Timeline for 3–6 Character Name Reservation, Auction, and Instant Registrations

brantly.eth
Jun 12, 2019 · 2 min read

Currently, in the Ethereum Name Service (ENS), .eth names have to be at least 7 characters long. Length was restricted in the first place because the initial ENS launch in 2017 was something of an experiment. Since shorter names are rarer and therefore more valuable, restricting short names meant limiting fallout from a catastrophic failure.

But in the two years since, ENS has proven itself to be robust, and with the recent upgrade to the permanent version of the registrar (be sure to migrate your .eth names!), we are ready to make shorter names available.

Over the next few months, we plan on making 3–6 character .eth names available in a three step process. Below, I will briefly explain and give dates for each step.

Step 1: Reservation process

The more likely that .eth names are operated by the person or organization you’d expect (e.g. brands using their brand’s .eth name), the more useful ENS is and therefore the more likely ENS will be a success.

In the reservation process, we will give people and organizations a chance to claim their 3–6 character names if they can sufficiently demonstrate they have a good claim on it. Here is information on how the process will work.

Step 2: One-time auction

After the reservation process is completed, remaining names will be open for auction for about a month.

Step 3: Instant registrations

All 3–6 character .eth names not claimed during the reservation and auction processes will then become available for instant registration, just as +7 character .eth names are today.

Questions or comments?

The Ethereum Name Service

News about the Ethereum Name Service (ENS).

The Ethereum Name Service

News about the Ethereum Name Service (ENS) from the team building it. Follow this publication for the latest ENS developments.

brantly.eth

Written by

Dir. of Operations at Ethereum Name Service (ens.domains)

The Ethereum Name Service

News about the Ethereum Name Service (ENS) from the team building it. Follow this publication for the latest ENS developments.