What’s in the box?
In December I’ll be releasing a new book. Right now I’m researching custom packaging. I’ve found a couple of providers that do beautiful work however, I’m not selling a high price item. The math doesn’t work. But I still want to provide my customers a story. A boring cardboard box is a lost opportunity. So this is what I’m doing instead.
Hand written notes. For every package I ship out, I’ll provide letters written by hand, not printed; as well as other bonuses too. It’ll add time and a little bit more in costs but the story will be authentic.
A note from the creator is far superior than the receipt.
Subscribe for free. No spam, just stories.