Metaverse: How Fashion Brands Are Already Securing Their Place

Meta Connect 2021 put the metaverse on everyone’s lips, including the most prominent fashion players.

Séphora Bemba
The Fashion Keynote

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Gucci x Zepeto | gucci.com

Let’s get ready for Meta Connect 2022!

This article was first published on LinkedIn following Meta Connect 2021 in which the company made its first big announcements about its vision and plans for the metaverse. Many new things happened over the past year after that.

Meta Connect is back in 2022 and will take place on October 11. What better way to get ready for this much-awaited keynote than to look back on the state of the metaverse at the time of Meta’s first metaverse keynote?

Without further ado, let’s go back in time!

So, what’s our topic today?

This article will give you an overview of how fashion brands are already starting to secure their place in the metaverse, even though it is very far from being fully developed and mainstream.

Still focusing on fashion brands, we will also go through some of the present and future benefits of building a metaverse strategy, starting now.

Ready? Let’s get started!

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Séphora Bemba
The Fashion Keynote

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