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From Dependent to Dealworthy: How a Cosmetics Founder is Building a Business That Can Thrive…

From Dependent to Dealworthy: How a Cosmetics Founder is Building a Business That Can Thrive…

How does a successful cosmetics brand owner prepare to walk away from his business for good? For Robert Tabet , founder of Lexy Cosmetics …
Go to the profile of Andre Abi Awad
Andre Abi Awad
From Operational Trap to Strategic Freedom: How One Coach Reclaimed Her Life

From Operational Trap to Strategic Freedom: How One Coach Reclaimed Her Life

When Nada Jreissati found herself becoming an employee of her own coaching business, she knew something had to change. The founder of…
Go to the profile of Andre Abi Awad
Andre Abi Awad
From Traditional Bookshop to Scalable Legacy: How Documentation Transformed Halabi’s Business

From Traditional Bookshop to Scalable Legacy: How Documentation Transformed Halabi’s Business

A simple question at The Freedom Workshop became the catalyst for transformation at Halabi Bookshop . “It felt like a slap in the face,”…
Go to the profile of Andre Abi Awad
Andre Abi Awad
From Homemade Herbs to Global Market: How The Good Thymes Scaled Beyond Borders

From Homemade Herbs to Global Market: How The Good Thymes Scaled Beyond Borders

How does a Lebanese herb business transform from a personal passion into an international brand? For Fady Aziz , founder of TheGoodThymes …
Go to the profile of Andre Abi Awad
Andre Abi Awad
From Vision to Exit: How SmartGourmet’s Founder Successfully Transitioned to FLAVVA

From Vision to Exit: How SmartGourmet’s Founder Successfully Transitioned to FLAVVA

How does an F&B entrepreneur balance ambitious growth targets with the dream of eventual independence? For Jad Atallah , former founder of…
Go to the profile of Andre Abi Awad
Andre Abi Awad
Scaling Through Adversity: How QUAD Digital Media Found Growth Amid Crisis

Scaling Through Adversity: How QUAD Digital Media Found Growth Amid Crisis

I spoke with Hussein Zeid , founder of QUAD Digital Media , after he attended The Freedom Workshop, about how his company is navigating…
Go to the profile of Andre Abi Awad
Andre Abi Awad
How a Restaurant POS System Founder Achieved Scalable Growth Through Systematization

How a Restaurant POS System Founder Achieved Scalable Growth Through Systematization

How does a small tech solution transform into a franchise-ready business model? For John Balian✔ , founder of BIM POS , the answer lies in…
Go to the profile of Andre Abi Awad
Andre Abi Awad
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