A Successful Freelance Copywriter Addresses the Rise of AI in Copywriting
Artificial intelligence (AI) is on the rise in various industries. One of the most popular and controversial areas where AI has reared its head is copywriting. Many copywriters are running scared because they predict clients dropping copywriting contracts in favor of using AI to create their own business copy for blogs, web pages, and the like.
I’ve watched the hype and hysteria in silence while reading much on the subject and trying out a few AI tools on my own. Traditionally, copywriting has been a time-consuming and labor-intensive process that requires much creativity and attention to detail. However, the emergence of AI-powered copywriting tools has the potential to make the process faster, more efficient, and more effective.
AI is here to stay; how it impacts your copywriting business cannot accurately be predicted. How you choose to address it will determine your long-term business success. Here are my thoughts and recommendations about using AI in copywriting.
