DocSend: The Future of SME Transaction Management

Kyle Lui
Kyle Lui
Jul 30, 2019 · 3 min read

With the rise of the Cloud, we’ve seen a number of best-in-class SaaS products build the foundation of their business on small & medium sized enterprises (“SMEs”) — companies such as Slack, HubSpot, Dropbox, Zendesk and Zoom (just to name a few). At the same time, companies are collaborating, sharing documents and closing deals electronically more than ever. SMEs are using services from a new class of startups modernizing Systems of Agreement, workflows that have traditionally been completed through pen & paper alongside fax & e-mails. One fast-growing startup in this emerging space is DocSend, which is doubling down on modernizing transaction and workflow management for SMEs.

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If you’re a founder who has recently raised capital, you’re probably quite familiar with DocSend’s product. Their product is absolutely loved by companies engaging in business-critical transactions. This extends to account executives negotiating deals with prospects, customer success managers sharing the latest updates with their customers, and financial services firms managing sell-side transactions. By knowing who reviews their documents and where they spent time, they are able to understand what buyers and investors are most interested in and which prospects are most engaged. This type of product love is a testament to the founders — Russ Heddleston, Dave Koslow, and Tony Cassanego — and their relentless focus on building a world-class product that is both easy to use, yet highly efficient and secure.

As excited as I am by what DocSend is doing today, I am even more excited about DocSend’s vision for tomorrow.

Just recently, DocSend released their own eSignature product and 1-Click NDA product. The ethos of the company is to launch products at the intersection of simplicity and usefulness, with high empathy for SMEs, a segment often ignored by larger enterprise software providers. Their e-signature product is simple to use, yet fully compliant so counter-parties can rest assured that DocSend can help them close their transactions faster and more efficiently. These new products nicely complement DocSend’s Spaces product, their own virtual data room solution that customers love.

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Today, nearly 10,000 customers — ranging from emerging startups to large rapidly scaling pre-IPO companies (and even a number of public companies!) — trust DocSend with their business-critical documents. This includes companies like Gusto, One Medical, Airtable, WP Engine, and Algolia — all of whom have use cases that are unique to them, but all value the security, analytics, ease of use, and flexibility of DocSend’s products. I could not be more excited to announce that DCM is leading a new round of $5 million in DocSend and I’ve joined the Company’s board. We can’t wait to partner with Russ, Dave, Tony, and the entire DocSend team and continue this journey to build a best-in-class SaaS company around workflow management for companies of all sizes, all over the globe.

The Global Frontier

A look at what's new and next in technology from DCM…

Kyle Lui

Written by

Kyle Lui

Investment Partner @ DCM. (Investor @ Tempo, DocSend, SoFi, Hims & Hers, Shift, Wrike, Eaze, Matterport)

The Global Frontier

A look at what's new and next in technology from DCM Ventures. DCM Ventures is a venture capital firm with over $3 billion under management. Since 1996, we have invested in more than 300 technology companies across the U.S. and Asia. With offices in Silicon Valley, Beijing, and T

Kyle Lui

Written by

Kyle Lui

Investment Partner @ DCM. (Investor @ Tempo, DocSend, SoFi, Hims & Hers, Shift, Wrike, Eaze, Matterport)

The Global Frontier

A look at what's new and next in technology from DCM Ventures. DCM Ventures is a venture capital firm with over $3 billion under management. Since 1996, we have invested in more than 300 technology companies across the U.S. and Asia. With offices in Silicon Valley, Beijing, and T

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