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What You Need to Be a Successful Content Writer
One factor can determine your success or your failure as a content writer.
When writing about a topic, it is important to be credible.
Does this mean that everything you write about should be true?
Not necessarily!
There is a lot of imagination and creativity in content creation, which does not necessarily include lying.
But, credibility remains a central factor in audience receptivity to your content, ideas, points of view, or advice.
Lack of credibility makes your content shallow, empty, and void of true meaning.
Your story doesn’t have to be true. The ideas you put into your articles do not have to be original.
However, it is your voice that makes all the difference. You need to sound credible. There’s no other option.
I used to focus heavily on the truth of my content. I always aim for TRUE experiences, ideas, hacks, tips, advice, and stories. I think that everything I say must be true.
What I realized through my experience as a content writer and linguist is that your voice can betray you. It could be that what you are telling readers is 100% true, yet the way you communicate your…