The Helm
Published in

The Helm

Why Did Gong.io’s Consumer Privacy Email Go Viral?

These 5 techniques — here’s how you replicate it.

Photo by Carlos Muza on Unsplash

Let’s talk about this phenomenal email. In addition to a 39.5% open rate (compared to the industry average of 21%), this email went viral on social media: people screenshot it to share on LinkedIn, Twitter, Messenger, Facebook.

--

--

--

Business leadership advice, from real business leaders. The Helm is a carefully curated collection of insightful content from the business frontlines.

Recommended from Medium

Top Tips on How To Build Your Social Media Presence For Your Cleaning Business…Without Spending…

Email Marketers: Email Voice Consistency Is Crucial for Hooking Readers

Niche Marketing: What No-One is Discussing About

Why emotion is (hands down) the most important aspect of your brand

Give your media subscription funnel the gift of gift cards

Beyond the bundle: The rise of super-aggregation

The Big Leap: Storytelling AI is HERE! | Hopeful Inc.

What’s your sloth factor?

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Negin Safdari

Negin Safdari

Executive Recruiter @ Artemis Canada. Passionate about communication, funny tweets, and finding great leaders to change the world.

More from Medium

Book Review: Building the 90MPH Body by Ben Brewster

Three Reasons to Have Podcasts in Your Marketing Mix

Affirming your mission

The Inertia Virus: Part 3 — The Inside Scoop