Free workshop for hoteliers: The Hotel Stories @Dubai
Let’s talk about conversion, personalization and boosting revenue.
The Hotel Stories event series is back with a free masterclass for hoteliers who are looking to discover the latest trends in digital marketing and how to increase direct bookings.
Following the success of The Hotels Stories live events in Europe, our next workshop will take place in Dubai this upcoming Tuesday, November 20th from 10:00–14:00 GST (GMT+4). Once again, we’ve put together a great line up of speakers and panelists. Drawing on their vast experience in digital marketing, e-commerce and website personalization, they’ll be happy to share their insider tips and best practices with you.
We’ve designed this breakfast session with an interactive format to allow attendees to explore the latest trends affecting the hotel industry, as well as meet fellow hoteliers in a relaxed setting.
Speakers include Alaa Khalifa, Digital Experts Managing Director, who will be discussing innovative ways to optimize traffic generation and our own Juanjo Rodriguez, founder of The Hotels Network, who will be exploring the exciting opportunities offered by predictive analytics and machine learning.
Thanks to the round table discussions with senior hotel revenue managers and further networking opportunities, you will be able to debate together the challenges the industry is facing and the solutions that are giving the best results.
The workshop is free for hoteliers but spaces are limited so register now to save your seat.
AGENDA
10.00 Reception
10.20 Welcome & introduction
10.30 Exclusivity, mystery and extreme personalization
Juanjo Rodriguez, Founder and CEO, The Hotels Network
11.00 Innovative ideas to optimize traffic generation
Alaa Khalifa, CEO, Digital Experts
11.30 Coffee Break and Networking
12.00 Round Table: Challenges, real experiences and solutions
Moderator: Rita Amaral, Sales Manager, The Hotels Network
Panelists: Anurag Bajaj, President and Founder, Strategic Hospitality Services & Shanaka Perera, Area director of eCommerce, Minor Hotels
12.30 Predictive analytics and machine learning to boost direct bookings
Juanjo Rodriguez, Founder and CEO, The Hotels Network
13.00 Conclusions & close
13.15 Networking
14:00 End of workshop
