The Hotel Stories: free interactive workshops for hoteliers
Join us in Rome, Singapore and Mallorca to discover the latest trends in direct bookings
Following some incredibly interesting and insightful discussions with hoteliers at our events last month in the iconic cities of Buenos Aires and Santiago de Chile, we are on the road again! This month, we are looking forward to welcoming you in three new destinations: Rome, Singapore and Mallorca.
The idea behind these workshops, organized by The Hotels Network, is to provide hotel marketers and revenue managers with creative ideas to optimize their digital marketing activities in order to attract more direct customers and increase revenue. Taking an interactive approach, the aim is to inspire and educate forward-thinking hoteliers who are interested in discovering the latest industry trends, networking with fellow hoteliers and discussing current challenges.
As in our last editions, we have brought together a great line-up of speakers and panelists who will be sharing their know-how and expertise in the area of digital marketing, e-commerce and website personalization, with a focus on innovative techniques to generate more direct bookings.
The coffee break between the sessions will provide you with the perfect opportunity to network in a relaxed and pleasant atmosphere. We’ll also be hosting a round table debate with experienced revenue managers to discuss the challenges the industry is facing today related to price disparities and wholesaler rates. We see this as a growing problem for hotel brands and so we’ll be taking a look at the best digital strategies to overcome this threat.
The workshops are free to attend for hoteliers but spaces are limited, so register now to save your seat!
The Hotel Stories @ Roma
The workshop in Rome will be held on Thursday May 9th, from 9.00 am to 1.00pm, in the Massimo d’Azeglio Hotel. In Rome, Simone Puorto, from Simone Puorto Consulting, will be sharing an overview of the evolution of travel search and how user behavior has changed, while Gabriele Gneri, Founder and CEO at Hotels Doctors, will guide you through Web Advertising and disintermediation in the hotel industry.
The event will be conducted in Italian. If you would like to register for the event in Rome, please click here: The Hotel Stories @ Rome
The Hotel Stories @ Singapore
The event in Singapore will take place on Thursday May 23rd, from 9.00 am to 1.00 pm, in the Oasia Hotel Downtown. Speakers in Singapore include Pedro Patino from Google, who will be talking about digital advertising and how to drive performance in the hotel space. Our very own Juanjo Rodriguez, Founder of The Hotels Network, will be exploring the exciting opportunities offered by predictive analytics and machine learning and explaining how it is revolutionizing direct bookings.
The event will be conducted in English. If you would like to register for the event in Singapore, please click here: The Hotel Stories @ Singapore
The Hotel Stories @ Mallorca
The interactive masterclass in Mallorca will be held on Tuesday June 4th, from 9.00 am to 1.00 pm, in the Barceló Illetas Albatrosand Hotel. Speakers in Mallorca include Rafael de Jorge, Founder of Growtur, who will be delving into the opportunities offered by Growth Marketing, and Luiggi Sarrias, Director at BeOne&Co, who will present the concept of “Dayketing” — how to transform current events into communication campaigns that attract travellers.
The event will be conducted in Spanish. If you would like to register for the event in Mallorca, please click here: The Hotel Stories @ Mallorca
We look forward to seeing you there!
