How Timberland Became Hip-Hop’s Unofficial Dress Code and Built A Billion-Dollar Brand

Timberland’s love and hate relationship with hip-hop in the ’90s gave rise to a multi-billion brand

Timberland boots (Source: Instagram)

People who lived around 1990s and admired rap culture. Surely know how cool it was to wear ‘Timbs’ and show up on the streets.