What Do Readers Want
And how to deliver it with pizzazz
6 min readDec 9, 2020
When Microsoft released Windows 10, they experimented. Instead of a boring blue screen with the Microsoft logo at the start-up, they introduced a lock screen. The lock screen is a display setting that shows breathtaking high-resolution pictures of places or natural phenomenon and some words to entice the readers to click the link. It was one of Microsoft’s strategies to…