What is Market Cap? Everything You Need to Know
How investors use market cap to estimate risk and reward
Published in
18 min readJan 15, 2021
Market cap is a measure of company size, and a basic metric that investors use to understand a stock’s risk / reward profile.
It’s important to understand what market cap is, how investors use it, and which market caps offer the best returns.
Here’s what we’re going to cover below:
- What is Market Capitalization?
- What Does Market Cap Mean?
- Market Cap Formula & Examples
- How Does Market Cap Change?
- Market Cap Definition & Categories
- Market Cap Ranking & Examples
- Why Is Market Cap Important?
- What Does Market Cap Tell You?
- What Is a Good Market Cap?
- Why Do Small-Cap Stocks Outperform Large-Cap Stocks?
- How to Use Market Capitalization
- Market Capitalization: Key Takeaways
What is Market Capitalization?
Market capitalization is the total market value of all the shares of a publicly traded company. It’s a simple calculation of how a company is currently…