What is Market Cap? Everything You Need to Know

How investors use market cap to estimate risk and reward

market cap charts on mobile and desktop

Market cap is a measure of company size, and a basic metric that investors use to understand a stock’s risk / reward profile.

It’s important to understand what market cap is, how investors use it, and which market caps offer the best returns.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Todd Lincoln, MBA

Stock-market investor, battle-scarred entrepreneur, and fireside philosopher. Creator of Investor’s Handbook: https://medium.com/the-investors-handbook