I Spent $29,119 on Amazon Ads (Here’s What I Learned)

What KDP “gurus” won’t tell you.

Kristen Walters
Kristen’s KDP Project
14 min readMar 3, 2024


Credit: DALL-E 3

Last year, I got very serious about publishing on Amazon KDP.

It’s my current obsession.

I’ve spent countless hours studying the Amazon algorithm and searching for hidden best-sellers so I can reverse-engineer their results.