The KickStarter
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The KickStarter

How to setup your startup with Google

Photo by Brooke Cagle on Unsplash

The current “stay at home and get things done” kinda world demands more than just bricks and mortar when it visualizes a business. When someone recommends a barber or a restaurant, first thing we do is search the name in google. So it is clear that the expectation for a business these days is,

  1. To have a website address that is easy to remember
  2. Business details to be available in Google search with address, contact details and working hours.
  3. Few generic email groups like sales@yourcompany.com and help@yourcompany.com to connect your prospective customer and support your existing customer base respectively.
  4. Few google cloud projects for your integration, staging and production environment if you want to provide an online store.

By and Large many organisations struggle a lot during digital transformation due to the complexity of how the IT is setup for their business. When they hear the terms like digital marketing, customer service softwares and cloud computing, often they think about huge budget spending and painful restructuring. It doesn’t have to be like that for yourdreamstartup.com

Registering your Domain name

First thing on your checklist is registering a domain name for your business.

GoDaddy is my personal favorite due to their sales process, service and easy to use interface for Domain Management. Finding a domain name is the toughest part if your business name is quite famous. You won’t be able to get apple.com or microsoft.com, so check for availability with the Domain registrar. Once you have finalized on the domain name register it by paying the fee and wait for the domain to be ready. In most cases you will receive an email when it is ready. Next in our checklist is a tool to manage yourcompany.com completely.

Google Workspace Account

Google provides a complete package of tools for managing your organisation through Google Workspace previously known as G Suite. Once you signup with a decent package like Business Starter you can get your own custom email address like sales@softwok.com where softwok.com is the domain name of the business. And you also get tools like Gmail, Calendar, Meet, Chat, Drive, Docs, Sheets, Slides, Forms, Sites, and more.

Before you begin you need a valid email address for billing and communication until your domain name custom emails are ready. This could be the personal email of the founder or CEO.

Enter your Business details in Get Started page and click Next
Enter the email address which will receive the communication till custom emails are ready
Click on YES
Type your domain name which you created and click NEXT
Type admin in Username and a password for your domain admin

The username and password created here will be the admin user for your organisation’s Google Workspace account.

Select your plan and enter your billing information in the next screen

With this your Google Workspace account is ready to be used. You can login with your custom email which you entered in the previous step e.g.: admin@gencopuraoliveoil.com

Now you can setup your business using Google’s My Business.

You have to verify your business location to enable all the functionalities of My Business. This verification is done through Post. Google will send a post card to your home with verification code. Once the business address is verified your Business will be available on Google search.

Domain Verification

Next step is to verify your domain ownership. When you login to Google workspace for the first time you will be asked to verify your domain.

You will see why GoDaddy is my favorite when you finish this step.

Business Email setup

Now that you have informed google you own the domain, you can enable email hosting via Google in no time. Before this you need to enable Automatic Licensing so that your subscription to Google Workspace takes into effect.

Click on License settings from License menu
Switch ON the Automatic licensing option

Now lets enable Google to handle our emails. Navigate to Account from Menu and Click Domains and then select Manage Domains. Click on Set up Google MX records and you are Done in few minutes after a quick verification

Click on Users under Directory menu

Now you can start creating employees of your company. And they will receive your company specific email address.

You can also start creating Groups and Organisational Units. Groups are especially used in scenarios where a group of users will receive an email for example sales@softwok.com or help@softwok.com

Sample of sales group I have setup for my IT consulting firm

Creating Google Cloud environment is a huge topic altogether, which I will cover in a totally new article.

If you are interested in knowing how a software product is developed from scratch and gets deployed to the cloud read the below article.

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Richy Great

Richy Great

Father, Software Architect and a Story teller

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