New Revenue for News

52 Business Ideas to Support Local Journalism


This morning I spoke to 20 journalists who are enrolled in CUNY’s Summer Entrepreneurial Journalism Training about alternative revenue streams and business models for news. Below is a list of 52 revenue strategies to support local news, with links to newsrooms that are using them.

Follow the work of the Geraldine R. Dodge Foundation’s Journalism & Sustainability project and subscribe to our newslettter, The Local Fix, for a weekly round-up of ideas and innovations in community engagement, reporting and revenue strategies.

Image via IDEO’s Human Centered Design Toolkit

My full slides are at the bottom of this post and include key questions you should ask yourself for each of the categories below.


Advertising

Events

Newsletters

Merchandise

Memberships

Services

Side Businesses

Print + Digital

Premium Content

Paywalls

E-Books

Philanthropy

For even more discussion of business models don’t miss:

Sources of subsidy in the production of news: a list. By Jay Rosen

76 Ways to Make Money in Digital Media. By David Plotz


  • Updated — Moved Berkeleyside to membership
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