JCCI Attends the 55th PMAP Conference

by Christine Buguina

October 10, 2018 marked the start of the 55th PMAP Annual Conference. It was a 3-day affair held at the ASEAN Convention Center in Clark, Pampanga for human resource professionals to gather together and learn about the new trends in the HR field. The theme for this year is FOCUS: F for Future of Work, O for Outside-in, C for Collaboration, U for Unison, and S for Sustainability. As a first-time attendee, I was thankful and excited to be part of something this big.

We began the trip to Clark late afternoon of October 9th. It was a typical afternoon drive battling through the heavy traffic on EDSA. Upon arrival at the conference venue, my colleagues and I decided to set up the John Clements booth first before retiring for the day.

As we faced Day 1 of the conference the next morning, we realized that it was a good thing we set everything up the night before, because the morning of October 10th was already jam-packed with delegates visiting the various booths present. At the JC booth, the delegates could play a dice game where they could win prizes if they correctly guess the number that will appear on the giant dice. Suffice it to say, strong vocal reactions of both joy and regret constantly emanated from our booth.

On Day 2, I was able to attend two plenary sessions: C and U of FOCUS.

Digital Transformation: Key Enabler for Better Workplace Collaboration (C of FOCUS)

This module talks about how important digitalization is, and why it is not just a fad. The most common debate nowadays is whether machines will eventually replace humans in the workforce. According to the topic moderators, this is not really the case. Technology is just an enabler to reach the end goal. It should reduce the pain points that we humans experience in the process. Also, organizations should be clear on why digital transformation is needed. They should be able to alleviate the worries of employees on whether they would be redundant in the future because of this transformation. If an organization succeeds in delivering a good experience to its employees, the employees in turn will deliver a good experience to the customers.

Championing Humanity amidst Transformational Changes (U of FOCUS)

This module is about gender equality, employee welfare, and malasakit in the workplace. The thing that caught my attention the most was Cainta Mayor Kit Nieto’s talk on how the value of work in the Philippines is understated. Nothing special comes to mind when people say a product or service is from the Philippines — unlike, for example, when we say a product/service is from Japan, people associate it with a culture of mastery. While Japan practices Kaizen as a nationwide discipline, Mayor Kit proposed that the Philippines adopt malasakit. According to him, when you have malasakit, you listen with genuine intent, not just in order to yield favorable results. Malasakit is actually in line with why Filipinos are known worldwide for being hospitable hosts. Mayor Kit believes that practicing malasakit in the workplace will give the Philippines a worldwide advantage.

The PMAP Awards Night was held at the end of Day 2. It was an occasion to acknowledge outstanding organizations and individuals who helped advance the HR profession in the Philippines. It was heartwarming and inspiring to see the efforts of the nominees to achieve a great work culture and environment in their respective organizations. The following recipients bagged the awards:

Private Sector Awards

People Programs of the Year:

· Security Bank Corporation: SBC Total Wellness Program (Wellness)

· Sitel Philippines Corporation: Sitel Academy (Talent Management)

· Splash Corporation: House Cup Program (Employee Engagement)

People Manager of the Year: Monina S. Lasala, FPM of Nexperia Philippines

Employer of the Year: National Grid Corporation of the Philippines


Public Sector Awards

Employer of the Year: Municipality of Cainta, Rizal

People Manager of the Year: Mayor Johnielle Keith Nieto

People Program of the Year: One Cainta Municipal Hospital

Overall, it was a great experience for a budding HR professional like me. I was able to learn a lot of new trends and network with hundreds of industry professionals not only from the HR field, but also from sales, operations, finance, etc. The best part for me was hearing JCCI success stories, one in particular dating as far back as 1986 — a good sign that we must be doing something right all these years.


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About the author:

Christine studied Interdisciplinary Business Studies at De La Salle University, and Human Resource Management at De La Salle-College of Saint Benilde.