7 PROFOUND TAKEAWAYS for Life & Business from “The Alchemist”

The Pursuit of Your Personal Treasure

Fractal Solutions LLC
Mission.org
3 min readAug 13, 2018

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A man sets out on a journey, dreaming of a beautiful or magical place, in pursuit of some unknown treasure. At the end of the journey, the man realizes the treasure was with him the entire time.

A Note from “The Alchemist” author, Paulo Coelho, to the Reader:

All I knew was that I wanted to write about my soul. I wanted to write about my quest to find my treasure.

Paulo Coelho is one of the bestselling & most influential authors in the world. He was born in Brazil, 1947.

7 PROFOUND TAKEAWAYS for Life & Business

From “The Alchemist”

1) Recognize the Good

“When each day is the same as the next, it’s because people fail to recognize the good things that happen in their lives every day that the sun rises.”

2) To Each Their Own

“Everyone has his or her way of learning things. His way isn’t the same as mine, nor mine as his, but we’re both in search of our personal treasure and I respect him for that.”

3) CARPE DIEM

“How do I guess at the future? Based on…the present. The secret is here in the present. If you pay attention to the present, you can improve upon it. And, if you improve on the present, what comes later will also be better.”

4) Have No Fear

“Here he was, face-to-face with his enemy, but there was no need to be concerned.”

5) Take Action

“There is only one way to learn…through action. When others tried to make gold and failed it was because they were ONLY looking for gold. They were seeking their personal treasure without wanting actually to live out the personal legend.”

6) It’s Not All Perfect

“It’s like the flight of those two hawks; it can’t be understood by reason alone. The wise men understood that this natural world is only an image and a copy of paradise. The existence of this world is simply a guarantee that there exists a world that is perfect.”

7) Try, Try, & Try Again

“There is only one thing that makes a dream impossible to achieve…the fear of failure. But what if you fail? Then at least you die in the midst of trying to realize your personal legend. That’s a lot better than the millions of others who die never really knowing what their personal legends were.”

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