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Branded Content: The What, Why, When, and How

What exactly is branded content?

The Story of Branded Content

The History of Branded Content

Why Branded Content Works Better Than Traditional Advertising

GE Reports

Netflix, Orange is the New Black, and The New York Times

The Science of (Good) Branded Content:

The Future of (Great) Branded Content

“The future is already here, it’s just not widely distributed.” –William Gibson

Comedians in Cars Getting Coffee — Branded Content Series

Marvel’s Runaways with Lyft and the City of Los Angeles

IRL Podcast by Mozilla

GE’s The Message

Vox Creative and MGM Grand

LEGO The Movie

TOMS

How Can Branded Content Help You?

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