Data Security: How to Keep Your Customers’ Information Safe

Eric L. Mitchell
Oct 24, 2018 · 4 min read

In an age where high-profile companies like Sony and Target are susceptible to cyber attacks and hackers, protecting your customers’ information is vital. When it comes to customer data, as Facebook’s recent past has shown us, transparency and customer data security is essential. So what’s the best way to make sure you can fend off hackers and maintain customer trust? Here are five ways to keep your customers’ information safe.

1. Remember You’re Always a Target

The reality is that small businesses tend to have fewer resources at their disposal as compared to bigger companies, so they often just cross their fingers and hope for the best. Every small business, whether they’re selling products from brick and mortar set-ups or strictly e-commerce, should invest in protection for their customers and their data. When it comes to cybersecurity, you can never be too careful. A little bit of cautiousness and reasonable skepticism will take you a long way.

2. Install and, Most Importantly, Update Your Security Software

Once you have the proper software installed, it’s vitally important to update and patch that software. The reason for that is if you make the mistake of putting off patches and software updates, you’re leaving backdoors open for hackers to come in and compromise your customers’ information. It might be annoying to have to reboot your system or schedule updates, but the benefits far outweigh the minor inconveniences.

3. Create and Maintain Strong Passwords

The best way to ensure this doesn’t happen is to make sure your passwords are rock solid.

A password generator is one way to make sure your passwords are top-notch. Once you generate strong passwords, you’ll be locked down and safer. Since generated passwords aren’t always the easiest to remember, you should also look into a password management service to keep track of them for you.

4. Minimize Outside Access with Private Servers or Networks

Having control over your own server and private network ensures who can access it and decreases the chances of outside interference. Your IT department can keep track of everything on both the server and the network, ensuring another layer of security for your customers. By keeping that data squirreled away behind multiple layers of security, you make yourself and your business more trustworthy with people’s information.

5. Keep Testing For Vulnerabilities

None of the prior suggestions on this list matter if you just sit on your hands and hope for the best. Every business with a web presence, especially e-commerce based brands, needs to continually put itself through the ringers when it comes to ensuring its security is failsafe.

Consider bringing in ethical hackers or cybersecurity experts/firms that can root out any issues they find when examining your setup. They’re invaluable resources when it comes to finding and snuffing out coding bugs or unresolved backdoors in your systems. Run daily virus and malware scans on your work machines and encourage a culture of security and carefulness within your organization. A dam is only as good as the engineers maintaining it. Make sure you don’t miss any cracks in its foundation.

A network of business & tech podcasts designed to…