Investing in the Retail of the Future
Sapna Shah, Angel Investor, talks to AngelStory about fundraising tips, learning from startup failures, and how to spot trends in the startup eco-system
“Many people in the startup ecosystem tell you that it’s true that you learn more from failure than from success, and I agree. I learned so much from the failure of my startup, most particularly and importantly, that it’s okay to fail. Our culture rewards success above all, so it can be hard to tell your family, your friends and your colleagues that you’ve had to shut down your business because it just wasn’t successful. It was personally wrenching. I hated those conversations and tried to avoid having them in the early days after we shut down the business. But as I started to talking to other entrepreneurs, friends and former colleagues, many had a failure story of their own, and had used that experience to be more successful in the future. And that was reassuring to me, and helped me come to terms with it.”
Sapna Shah, Angel Investor with Red Giraffe Advisors, bravely states what many people are thinking but don’t have the courage to admit. And Sapna learned this through her own entrepreneurial experience. Since becoming an investor 3 years ago, she’s invested in 12 companies and done two follow on…
