Get to know JOIN’s new visual identity.

We have a new look that best represents our vision for the coming years.

Sleeker, bolder and more futuristic, the new JOIN look serves to bolster our ambitions in building the Neue Industry.

Our color scheme

We’ve refreshed our palette without straying too far from our roots. While the steel blue represents our grounded nature in German industry and manufacturing, the bright blue, red and yellow stand for the bold strides our portfolio companies make into the future.

Connected together in strategic places, the colors form a greater whole just like the many integral parts of the ecosystem we nurture.

Our logo

JOIN’s reliable yet forward-thinking approach is front and center in our most important visual imprint.

Larger-than-life typography keeps our high-impact initiative in clear view, and works alongside the JOIN square — or “window”— that represents our stakeholders’ shared vision of innovation.

For all official logo and branding materials, please get in touch: hello@join.capital