Meet Blueface, the Self-Aware Rapper Who Knows He’s More Than a Meme

A year ago, he had a few songs up on SoundCloud; now his song “Thotiana” is a Top 10 hit. But Blueface knows music is only part of the job.

Blueface takes a selfie while performing at the Gothic Theater in Colorado. The 22-year-old rapper was nearly unknown a year ago. Photography: Benjamin Rasmussen

By Jon Caramanica

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