Ten mistakes a digital transformation journey must avoid.

Almost every Fortune 500 company is undergoing digital transformation. These are well-intended initiatives. However, they often get it wrong. It costs them time, money, and market opportunity.

1. Not understanding what digital transformation means in their context

The goals aren’t clear. The target state isn’t defined. The digital transformation is supposed to enable your company to compete more effectively with disruptive competitors in your space. It requires…