Passionate and enthusiastic about modern product management.
Proud and stressed mum 😊
Nature and animals’ lover.
The quote that best represents me: “A person who never made a mistake never tried anything new” (A. Einstein)
On my shelf
Escaping the Build Trap
How Effective Product Management Creates Real Value
by Melissa Perri
I decided to read this book to understand the meaning of “The Build Trap” within an organization and I can spoiler that it’s related to “value” misconception (outputs over outcomes).
I strongly recommend all product managers, UX designers, engineers, and leaders to read this book for 3 main reasons: 1) Melissa describes the exciting story of an education company called Marquetly that succeeded in escaping the build trap and switched into a product-led organization, 2) there are many practical examples on how to build/experiment to learn and not to earn, 3) it provides you with an effective framework, the Product KATA, to build products from a problem-solving perspective.
The most inspiring quote I found in the book is “fall in love with problems and not solutions”… Food for thoughts.
200 pages, O’Reilly Media 2018
How to Create Tech Products Customers Love
by Marty Cagan
Considered the bible for all product managers, this book provides readers with a clear, precise, and easy to read description of the modern product manager‘s role and the right product culture any company (big or small) should embrace and evangelize to be successful.
With respect to the first edition, Marty Cagan enriched the second one with the “Product at scale” section where he highlights the importance of leaders to ensure the alignment of business objectives among each and every product team so to let them know what they are there to contribute.
368 pages, Wiley 2017
Testing Business Ideas
A Field Guide for Rapid Experimentation (Strategyzer)
by David J. Bland & Alex Osterwalder
This book blew my mind! It simply provided me with the answers on how PMs should conduct experiments to validate or reject an idea/product structured as a hypothesis.
It uses an engaging 4-color format that let you clearly visualize in your mind the tips for choosing the best experiment technique (and there are plenty of them) according to the need of the team.
I strongly recommend using the “assumption mapping” to prioritize hypotheses in terms of importance and evidence (see p.36).
Finally, David and Alexander connect the dots between the business model canvas and the value proposition canvas getting the reading very fluid and progressive from the idea design to the experimentation.
368 pages, Wiley 2019
Designing Great Products with Agile Teams
by Jeff Gothelf & Josh Seiden
This book covers two topics I am passionate about: Agile and Design Thinking philosophies.
The book opened my eyes because I understood how crucial is the adoption of the “build-measure-learn” cycle within a complex and uncertain environment to reduce the risk of failure and increase confidence.
You will learn how to move in short and iterative cycles and help you understand what is needed to create a great product.
Huge focus on how designers, developers, or anybody involved in the product should not be working in silos but collaborate in each phase of the discovery and delivery processes.
208 pages, O’Reilly Media 2016
Our series “On my shelf” features product people from all over the world who are passionate about reading and sharing their best book recommendations with the community. If you want to join the movement and share your reading list with others send us a message. Let’s get better together 📚.