On My Shelf with Ivan Harris — Independent Salesforce Consultant (London)

Stefanie Bialas
Aug 31 · 3 min read
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About me

More than 20-years of C-level product leadership experience helping B2B enterprise software startups grow from Angel through to Series B funding rounds. As the executive responsible for bringing innovative new products to market, I have built and led cross-functional product teams and the teams required to deliver the supporting services.

On my shelf

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Crossing the Chasm, 3rd Edition

Marketing and Selling Disruptive Products to Mainstream Customers
by Geoffrey A. Moore

My opinion

This book perfectly articulates the importance of delivering a whole product, achieving product-market fit, and gaining demonstrable referencability in order to scale a business beyond an early market to tap into the mainstream market. A perennial classic.

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The Lean Product Playbook

How to Innovate with Minimum Viable Products and Rapid Customer Feedback Author
by Dan Olsen

My opinion

Dan builds on Eric Reis’ classic “The Lean Startup” by grounding the high-level concepts in a practical methodology for releasing minimum viable products or services and acting on customer feedback.

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Blue Ocean Strategy

How to Create Uncontested Market Space and Make the Competition Irrelevant
by W. Chan Kim & Renée Mauborgne

My opinion

By applying strategy canvases with value curves, the authors show you how to avoid competing in the over-crowded blood-red ocean of rivals by creating breakout differentiators that move your product into the blue ocean of few competitors. One of my go-to tools when formulating a product strategy.

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The Storyteller’s Secret

From TED Speakers to Business Legends, Why Some Ideas Catch On and Other Don’t
by Carmine Gallo

My opinion

When I first moved into product management, I learned quickly that I was continuously pitching, whether it was to help raise venture funding, to evangelize a product to a prospect, or to convince my peers that a particular product journey was the right course of action. This book is full of insights that you can apply to turn a message into a compelling story.

PM Library

Books and topics around tech, business and design that help you build better products.

Stefanie Bialas

Written by

https://worldofassortment.blogspot.com/ | Passioned about technology and Salesforce, running and sports lover | Learning about different cultures every day!

PM Library

With the PM Library, we help you explore new books and topics around tech, business and design because we believe reading is essential to building better products and growing in our careers. We are a team of dedicated product people based in Barcelona, London and Munich.

Stefanie Bialas

Written by

https://worldofassortment.blogspot.com/ | Passioned about technology and Salesforce, running and sports lover | Learning about different cultures every day!

PM Library

With the PM Library, we help you explore new books and topics around tech, business and design because we believe reading is essential to building better products and growing in our careers. We are a team of dedicated product people based in Barcelona, London and Munich.

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