On My Shelf with Petra Wille — Product Management Consultant and Coach

About me

Petra Wille is an independent product management consultant and product discovery coach. She loves to help her customers build products and teams from scratch. Alongside her freelance work, Petra co-organizes and curates MTP Engage Hamburg and is always waiting for some windy days: she’s a huge kite-surfing enthusiast.

Twitter | Web


On my shelf

Inspired (2nd edition)

How to create tech products customers love
by Marty Cagan

My opinion

Really? Cagan again? Yes. When was the last time you’ve opened this book? Too long ago maybe. This book shouldn’t be a one time read. Use it as a constant reminder of how great products get created and how successful PMs work.

368 pages, John Wiley & Sons 2018

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The Five Dysfunctions of a Team

A Leadership Fable
by Patrick Lencioni

Why read?

Because every PM needs to know that a collective behaves differently to individuals. Lencioni reveals the five dysfunctions which go to the very heart of why teams even the best ones-often struggle. He outlines a powerful model and actionable steps that can be used to overcome these common hurdles and build a cohesive, effective team.

229 pages, Jossey-Bass 2002

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Radical Focus

Achieving Your Most Important Goals with Objectives and Key Results
by Christina Wodtke

My opinion

It´s the OKR book I love the most. I like the way Christina approaches the rather technical and unromantic topic of goal setting. She uses a parable I could relate to and makes it easy to understand the success factors of using this method.

166 pages, Cucina Media LLC 2016

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Selling the Dream

How to promote your product, company, or ideas — and make a difference — using everyday evangelism
by Guy Kawasaki

My opinion

Because evangelising your product is such an important task and in general so underrated as a skill. This needs more attention and Guys stories on this are just fab!

352 pages, HarperBusiness 1992

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The Art of Thinking Clearly

Better Thinking, Better Decisions
by Rolf Dobelli

My opinion

This is the book of biases. And there are so many of them. I think it helps PMs if they are aware of their own biases (sunk cost fallacy…), their peers and managers biases and most important, their user's biases. This awareness just reduces the risk of making the wrong decision.

384 pages, Harper Paperbacks 2014

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Predictable Revenue

Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com
by Aaron Ross & Marylou Tyler

My opinion

How to find the right business model and how to grow your business in a bold way? The story of Salesforce makes a nice example of that one. Food for thought for all PMs interested in more business-case related learnings.

213 pages, PebbleStorm 2011

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The PM Library series “On my shelf” features Product Leaders from all over the world who are passionate about reading and sharing with the community. If you want to join the movement and share your reading list with others send us a message or fill out this form. Let’s get better together 📚.