How to Pitch to Your Biggest Investor: You
The art of taking your own ideas seriously
There are thousands of articles with advice on how to sell yourself or your ideas. We live in a world where branding is everything, and no matter who you are or what you do, you have to establish SOME kind of personal brand for yourself in order to achieve your goals.
But there’s a first, more invisible hurdle that takes out more would-be authors, creatives, entrepreneurs, and dreamers than any online audience or investor ever will. They sit as judge and jury at the very infancy of our ideas and are capable of annihilating them before they ever see the light of day.
It’s us.
Self-doubt levels great ideas and lays waste to motivation. It is often the most persistent foe in pursuit of our dreams, and can more difficult to convince than a thousand VC’s.
But instead of treating our doubts just like we would a wary investor, we assign them great power over everything from our ideas to our own self-worth. Instead of standing up to doubt and pleading our case, we shrink away and toss our ideas in the waste bin as we retreat to examine our own shortcomings.
But self-doubts are not the canary in the coal mine of our ideas being worthless. They are instead the first questions of the…
