Two Questions Every Freelancer and Entrepreneur Must Answer
Specially if you feel stuck, uncertain about what to do next, or in the process of burning out.
Most independent professionals I know are doing their best to succeed as freelancers and entrepreneurs. And most of them are struggling, persisting, and feeling burned out. What are we doing wrong? Let me share with you two questions I believe are essential to break the cycle.
To make the story short, I believe some of us are trapped in a “trying cycle.”
What’s wrong with trying? In terms of business, that while we try, we don’t focus on making what it takes to get enough money. We spend most of our time trying to improve our chances of success; we see the process as an investment, and we hope it will payback fast.
Trying is a decision that delays or postpones our business realization. It creates a cycle, and each iteration makes it harder to stop.
To break the cycle and refocus on our business objectives, we must ask ourselves the following two questions:
1. What is the problem I’m trying to solve?
If you have been trying for a while, I’m sure you’ll manage to write a list of a few problems. After doing that, ask yourself: Is there a market interested in solving those problems? Is any of the issues you are trying to solve for others a priority to them?
I reckon those are tough questions. The answers will push you to differentiate a business and a hobby. If you want to spend most of your time on a hobby, that’s okay, but then you shouldn’t complain about not having enough income. If what you want to build is a business, then you need to solve problems for others.
Hobby: things I like doing that others don’t care enough like to pay for it.
Business: Things I do to help others solving issues they care enough and pay for it.
2. What is the core objective you have for your job or business?
We work for many good reasons, including being able to get money and ultimately having a good life experience. If we keep working and postponing our satisfaction, if we sacrifice our present time for a better future, we might end up disappointed.
Is it possible to feel satisfied now, even if I didn’t achieve my dreams yet?
My answer is yes, and I dare to add that learning to feel okay, no matter the circumstances, might be critical to succeed with your plans.
What if you realize you are in a trying cycle?
First of all, do not think that you have lost your time. The process of trying most certainly taught you a lot about yourself, you probably developed some skills, and you certainly got in contact with new people. You might have today more certainly about what you’d like to do to build up your business, and it is likely that you might have a better idea about what the market wants to pay for.
Now is the time to make your investment payback.
Stop the process of “getting prepared” for what’s next. Stop creating more conditions and requisites for your success. Decide and help others solve their challenges with what you’ve got today.
Of course, get some clarity first, answer the two main questions I shared with you in this article, take notes, ask friends to contribute. You will likely find a problem to solve for others within the field of activities you care most — Contact me if you need some support.
I distrust hope.
As a personal note, I know that hope is supposed to be a positive mindset, but I’m more of the kind of person that agrees with another idea: Hope is a beggar.
I want to take responsibility for the results of my work; I do not want to wait for the mercy of good luck or wait for others to take action instead of me. I want to master life and business.
Instead of hope, I trust that I’m capable and worthy of living a meaningful life. In fact, I do.
Would you like to participate in my new online course? Learn more about Your Purpose in 20 Steps.
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