Wayfair is making its users feel valued thanks to Instagram
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Connecting with the right influencers to combine your brand identity with theirs is essential to successful influencer marketing campaigns. These feature articles discuss how the industry is evolving as a result of the influencer marketing movement:
Five lessons retailers can learn from Wayfair’s Instagram channel
Wayfair collaborates with influencers to promote user-generated content created by the brand’s fans in exchange for a chance to be featured online.
This Is The Future Of Influencer Marketing
Nurturing long-term relationships with influencers can have a lasting impact on your brand. They work hard to build their audiences and their value to audiences lies in their credibility and independent voice. Trust them.
How Reebok used influencer reviews to break into the competitive running category
Despite modern marketing challenges — from ad blockers to content overload — Reebok has managed to stand out thanks to its army of sporty influencers.
Rules of engagement: the modern day travel influencer
Freedom and authenticity are key in the influencer space in the travel industry. Tap into the vast array of high profile and micro-influencer bloggers to elevate your brand awareness.
Check out our latest insights in the Direct-To-Consumers playbook.
