The Resolve Blog
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The Resolve Blog

The Recency Effect Explained: Why You Need to Fear It

It really is far more of a problem than you might realise

The recency effect is one of the most powerful biases we have to live with.

The hold it has over our lives is astonishing. What is even more frightening is how much closer it has gotten to us in the last ten years. Consider your social media feed for a…



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Darren Matthews

I’m utterly curious about decision-making | Sharing lessons learned from the thousands of decisions I’ve studied and made | Founder