The Scoop: Vol 12. Accenture Tech Labs VR tour; Heineken Corporate Relations debuts, “The Interview”
Challenged with trying to help Accenture stand out at career events, on campus, and in highly competitive Silicon Valley labor market, we recently launched a fully immersive virtual reality tour of Accenture’s Innovation Lab. The experience brings their office, the people, and the projects they’re working on to life in a way that mirrors the groundbreaking work Accenture is doing throughout their company. This experience can be viewed both as a navigable 360 degree video on any device, or through the free Accenture Careers 360 App available in both the Apple and Google app stores.
Viewable experience on the web (plus links to download the Accenture careers 360 app on your phone for VR viewing): http://tmplabs.info/scoop-vol12-vr
After nearly a year-and-a-half, multi-agency effort, Heineken recently launched their “Go Places” site designed to make the assessment process fell thorough but quick, and fun.
The experience combines a short manifesto style video as well as a brilliantly produced experience they call, “The Interview”. In “The Interview” you’re asked questions that help Heineken get to know you, ultimately placing into an archetype and inviting you to apply. The experience his highly personal, using location to dictate things like the brands of beer you see throughout (Amstel in the Netherlands and Star Beer in Nigeria.
