How I Use Google’s AI to Write Articles that Google Understands and Ranks
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We all have that one friend who speaks for 5 minutes before we understand what she’s talking about. Well, the same goes for Google. And if the search engine doesn’t understand your text, it won’t rank you.
Today, I want to share with you what I do to ensure that my topic is clear every time and what tools I use to check how search engines interpret my writing.
Why is this Important?
A few weeks ago, I wrote an article here on Medium about the recently leaked Google ranking factors. Amongst these, salience was mentioned as being an important factor.
But what is salience SEO? Simply put, it refers to the prominence or importance of an entity (we’ll cover these below, too) within a given piece of text or content.
It’s about identifying the most important elements entities related to your topic and writing about them in a certain way so that search engines can properly interpret your text and rank it.