How do small businesses compete with large corporations?
Three little words: small business SEO
Published in
2 min readJul 12, 2016
The Internet is not another commercial battleground, as many may think. Actually, it’s a weapon. Small businesses can use search engine optimization to better compete with their titanic opponents.
Yes, large businesses have bigger budgets and can afford bigger SEO campaigns, but small business SEO can give the little guys the edge they need to succeed.
Don’t believe it? Here are some of the small business SEO stats you need to see:
- 60% of U.S. adults use smartphones and tablets to search for local product and service information
- 88% of consumers trust online reviews as much as personal recommendations
- 89% of participants admitted to searching for a local business on their smartphone once a week or more
- 58% of admitted searching for a local business on their smartphone daily
- 50% of local-mobile searchers are looking for business information like local addresses
- One in three smartphone searches were made right before a store visit
- Local searches lead 50% of mobile visitors to stores within just one day
- 18% of local mobile searches lead to a sale within one day
- 78% of local-mobile searches result in offline purchases
- 18% of local mobile searches lead to a sale within one day